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With just a few short previews and a cryptic website, which may or may not induce motion-sickness, the promotion of Christopher Nolan's upcoming film Interstellar has been mysterious at the very least.
But series of trailers, reportedly released for Australian television, has finally pulled back the curtain on the upcoming sci-fi blockbuster.
In an enticing 59 seconds Cooper, a pilot played by Matthew McConaughey learns that his daughter's generation will be "the last to survive on earth," and it is his mission to "find us a new home".
It is an action-packed journey to travel through a newly-discovered wormhole to a distant planet, in search of a planet hospitable to mankind.
Interstellar also stars Michael Caine, Jessica Chastain and Anne Hathaway, the latter of which must accompany McConaughey on his search to find this new planet.
With films from the Dark Knight trilogy to Inception, Nolan has firmly cemented himself as a sci-fi native, and Interstellar appears to prove no different.
The Interstellar website launched in July, revealing not much beyond an open field, a scarecrow and a farmhouse, with Google Earth-style navigation features to look around the property.
The website offers not much else, except for messages like "look around you" and "the answer lies above us" fading in and out onscreen.
However, some users have suggested other messages may be hidden in the landscape, such as a starscape intended to point to the original Apollo 11 moon landing of July 21, 1969.
While the website gives little description of the film's synopsis, Nolan fans anticipating the release of Interstellar will no doubt be pleased with the comparatively rich detail in the latest TV trailers.
Interstellar will be released on November 7.